The Ice House Student Success Program

Engage in Your Academic Pursuits and Design Your Vision for the Future!

Many High School and College students today are pursuing their educations without a clear picture of what those educations can help produce for them in the future. This disconnect between a compelling goal for their future and the various requirements of any student in a formal learning environment can lead to disengagement and a lack of motivation for students.

In order to succeed in these academic settings it is critical that students connect their own interests and abilities with the needs of others to determine problems that they would like to solve through their future endeavors. And they must consider, what do they need to learn to help solve those problems?

The Ice House Student Success Program begins this process for students, and provides them not just written guidance on how to proceed, but compelling insights from video interviews of those who have risen above their circumstances to create positive change in our world.

In this self-paced program students will learn the details behind the eight fundamental concepts of entrepreneurial thought and process drawn from the companion text, Who Owns the Ice House? Eight Life Lessons from an Unlikely Entrepreneur.

Based on over a decade of research, each lesson contains written content around critical student success concepts and video case studies featuring a variety of real-world, “unlikely” entrepreneurs who have embraced the core concepts of an entrepreneurial mindset.

Students will also experience the Ice House Opportunity Discovery Process, allowing them to identify and analyze a problem, find solutions, and make the connections required to bring their solution to life.


Your Instructor


Rob Herndon
Rob Herndon

As president, Rob Herndon is responsible for overseeing day-to-day activities, new product development, thought leadership and training for the Entrepreneurial Learning Initiative. With degrees in Astronautical Engineering and Systems Management, Rob served over twenty-one years as a United States Air Force officer. During that time he led multiple government organizations as an engineer, pilot, or commander. Additionally, he has served eight years in education at the university, community college, and high school levels as a faculty member, department chair and associate dean. Rob has instructed various groups in aviation, leadership, national security, mathematics, and entrepreneurship throughout the United States and abroad.


Course Curriculum


  Welcome!
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  Module 3 - Action
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  Module 7 - Community
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Frequently Asked Questions


When does the course start and finish?
This course is a completely self-paced online course - you decide when you start and when you finish. You will have access to the course for 365 days once you begin.
How can I get the companion text?
You can check the book out from your local library, or purchase it through various online retailers.
Where can I learn more?
We invite you to check out our website, elimindset.com for more information and to connect to others who are utilizing the entrepreneurial mindset in various ways around the world.

Get started now!